Leading global mobile e-commerce platform, WISH, announced at the recently concluded 2022 Global Merchant Summit, its renewed focus on deepening merchant relationships, improving consumer experience, and achieving operational excellence.
Wish discussed its goals for next year at the Summit, including reducing shipping costs. As a result, wish will consider free shipping, "buy more, save more," and a simpler rate card for WishPost in 2023. The decision was made in direct response to consumer feedback, which identified shipping costs as one of the major pain points in the Wish shopping experience.
Wish's presentation also included the revamped fashion experience, Wish Fashion, the shoppable video feature, Wish Clips, the merchant scoring system and the new guest checkout experience.
"Our success is inextricably linked with the success of our merchants. That's why we've spent the last year focusing on retooling our platform with our merchants' needs top of mind, The changes we have made to the user and merchant experience in the past 12 months are already yielding positive results. We look forward to building on those successes to strengthen the relationships with our users and merchants in 2023."
-Joe Yan, Interim Chief Executive Officer at Wish
Wish launched Deals Hub, a platform merchants can use to promote products on Wish.
The Deals Hub platform introduces new entry points and opportunities for discounts, boosting, and promotions, inspiring users' shopping experience. With the Deals Hub, merchants can run 'Discounts' (wide-ranging percentage discounts for 7-14 days), 'Flash Sales' (smaller percentage discounts for 12 hours), and merchandising 'Events' that connect their promotional campaigns with Wish's merchandise (e.g., every day is Black Friday).
About Wish
Wish provides millions of customers worldwide with an affordable and entertaining shopping experience. Since its inception in San Francisco in 2010, it has grown into one of the world's largest e-commerce platforms, connecting millions of value-conscious consumers to hundreds of thousands of merchants worldwide.Wish combines data science capabilities and technology and innovative discovery-based mobile shopping experience to provide its users with a highly entertaining, visual and personalized shopping experience. As a result, it is changing how people shop by giving them a personalized and entertaining experience that anyone can access on their phone.