Ware Raises $2.5 Million to Advance Warehouse Innovation

Ware, a technology startup deploying autonomous drones for warehouse inventory counting, has closed $2.5 million in seed-round funding, led by UP Partners, with participation from Bloomberg Beta, 2048 Ventures, Tom McInerney—angel investor in companies like Uber—and drone industry expert Adam Bry, CEO of Skydio. The funding will be used for building out the team to further Ware's artificial intelligence capabilities and support customers as they deploy their technology. As an enterprise-grade supply chain optimization platform, Ware operates at the nexus of robotics and machine learning. Its flagship product enables organizations to perform inventory tracking and warehouse tasks more efficiently with automation. Specifically, Ware combines drones' ability to quickly access and capture data of an entire facility, then apply proprietary algorithmic data processing to deliver accurate reports, ultimately transforming the way warehouses and distribution centers count and manage their inventory. This is especially important as increased consumer e-commerce spending due to COVID-19 has created additional stresses for warehouses.