DHL: transforming logistics with startup partnerships

Supply Chain Digital gets an insight into DHL’s partnerships with startups to drive digitalisation and sustinability within the business. When it comes to innovations at DHL, the company values its partnerships both big and small. In recent years many startups have entered into the logistics industry. Markus Kückelhaus, VP of Innovation and Trend Research at DHL raises the question of why? “The logistics industry is a very fragmented sector that is still catching up. Which is why this industry is interesting to startups,” says Kückelhaus who highlights that due to the industry’s small attempts at digitalisation, in addition to growing investments into logistics, there has been an increase in opportunities for startups.