Too many circular supply chain programs are failing to capture value. It's time to come full circle transforming supply chain operations to capitalize on circularity. To capture the full potential of the circular economy in supply chain operations, companies need to pursue higher and more complex value initiatives. To do that, successful companies will: 94% 18% 92% 99% Break down silos. Circular is disruptive to the organization and requires strategic collaboration across functions such as R&D, procurement, supply chain, manufacturing and marketing