Identifying Buyers In The Supply Chain

In today’s ultra-competitive global transportation market, it’s imperative that you (as a transportation solution provider) know exactly who you’re selling to. This may sound simple, but it isn’t easy.Focusing your message and value proposition on the correct buyers is more difficult than ever. Each year, the transportation industry suddenly changes. In the past, freight purchasing decisions were left to one buyer (often the dock or warehouse employee), and we focused our selling time there. However, as companies seek total supply chain solutions, they require several new “buyers” into the once simple decision making process.
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Spotlight

OTHER ON-DEMAND WEBINARS

Digitization of Logistics

Ascent Global Logistics

In under 30 minutes, our President at Ascent Global Logistics explains what digitization is and how new technologies are transforming the logistics industry.
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How to use data analytics to optimise on-demand transport

This is the scenario that transit agencies, operators, municipalities and cities confront on a daily basis, particularly in the realm of urban mobility. Cities are struggling with a long list of mobility challenges. As populations swell and infrastructure ages, cities face ever-increasing commute times and greater congestion. The influx of new ride-sharing and alternative modes of transport leaves transportation planners without the data and tools needed to plan for the future of urban mobility for its citizens. Moovit Urban Mobility Analytics gives administrators the detailed insights needed for effective decision making and optimisation in all aspects of their cities’ urban mobility.
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CRM: Finding the Right Solution for Your Transportation/Logistics Firm

Transportation Marketing and Sales Association

No matter the size of your company, utilizing CRM software in the world of transportation and logistics can grant you great rewards. Every business has a unique set of problems that having a customer relationship management system can solve. But when it’s time to update how you manage your customer data, where do you turn? You know it is time to make a change, but how?From Salesforce to Microsoft Dynamics to SugarCRM to HubSpot and beyond, there are many solutions. With so many options in the market, it’s overwhelming to choose what’s going to work best for your team and customers.During this webinar, attendees will learn what exactly CRM software is, and some popular ways logistics/transportation companies use it in their business. We will also dive into different CRM software currently in the market and questions to ask your future provider.
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Supplier diversity - why you need it and how to achieve it

The definition of supplier diversity How having a diverse supply base can enhance reputation and revenue, as well as reduce risk Ways to overcome common pitfalls when establishing a supplier diversity programme The importance of measuring success and progress to maintain momentum - and how to go about it Examples of good practice in action
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