Home > Companies > C-Suite On Deck > 'We treat information as a critical business asset,' says Vanessa Eriksson, SVP, Chief Digital Officer at Zenseact

'We treat information as a critical business asset,' says Vanessa Eriksson, SVP, Chief Digital Officer at Zenseact

Media 7 | November 15, 2021

We had the opportunity to interview the data-enthusiast and the former first Chief Data Officer in Sweden, Vanessa Eriksson, SVP, Chief Digital Officer at Zenseact and Board Member at Fidesmo, where she explored the different features of the autonomous vehicle. Read on to find out more about the Zenseact protects critical business and company information.

We also understand the importance of aligning people, processes, and technology to meet our information security and data protection needs.

MEDIA 7: You are a pioneer and a leading-edge data practitioner with several years of experience. What inspired you to choose this career path?
VANESSA ERIKSSON: It was way back in the early 2000s, while I was working at Ericsson’s Global Master Data Management office, that my journey with data began. It was here that I was first introduced to Master Data and I found myself developing a deep curiosity of the underlying technology, as well as understanding the need and value of having good quality in data. It became quite evident to me that I liked working with data and I wanted to continue to develop my skills within this field. So I targeted roles where data was a key part of the job. I moved to Sony Ericsson and worked as an Analyst, verifying data from 27 production sites all over the world. However, it was only at Telia where I believe my career within data really took off. Starting as Project Manager for procurement Master Data, I challenged everything from the way of working with data to data not being treated as the asset it was. I got nicknamed, "The lady with the whip," but nothing mattered as I got delivered results and built up my integrity.

I got the opportunity to lead Data Governance while it was still a new concept in the world, drive innovation and data monetization; but most importantly, anchor the Chief Data Officer role in Telia, Eurasia. Working with Gartner as an Advisory on their Board, I believe I am one of the first to have had the role of the Chief Data Officer in Sweden. Analytics and AI are part of every CDO role today, but I have had the good fortune to have found myself in an industry like no other: the autonomous vehicle! Working for start-up Zenseact as Chief Digital Officer, in addition to bringing the organization even further into the digital age, my responsibilities also include data and cybersecurity. My enthusiasm holds no bounds when I get to work with data! Today I work not just with core data management, but also with advanced techniques like federated learning, swarm learning, edge training; knowing how we can use it to make safer roads and create a sustainable future.


M7: What are some of the safe self-driving features that Zenseact offers in its software platform?
VE: Zenseact’s mission is to preserve life by accelerating the move to zero collisions with the help of self-driving technology. What‘s more important to us is the speed to reaching zero collisions everywhere rather than the speed to reaching unsupervised technology somewhere. So, safety is the one main drive. OnePilot is our flagship service that offers a single experience throughout the user’s journey. Once activated in the vehicle, it offers three different modes of operation namely Drive, Cruise, and Ride, and a growth track from supervised comfort cruising towards unsupervised riding at high speed in a continuously growing ODD. 

The OnePilot software stack operates end to end from sensing to actuating torque requests. It comprises of a complete computer vision stack, tracking and low-level fusion of all inclusive sensing modalities, as well as planning and control software. Ride is our mode for self-driving functions where the main feature being offered will be HWP - Highway Pilot. HWP offers unsupervised automated driving. It enhances comfort and convenience by allowing the driver to engage in secondary activities. The HWP will then constantly be updated with geographics, weather conditions, and speed.

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Analytics and AI are part of every CDO role today.



M7: What are some of the different ways you ensure Zenseact’s sensitive information is protected from cyber-attacks?
VE: At Zenseact we treat information as a critical business asset. Our security strategies and measures are aligned to secure information throughout the life cycle using defense-in-depth techniques. We also understand the importance of aligning people, processes, and technology to meet our information security and data protection needs. Some of the techniques we have deployed include effective security policy and process management, information classification, awareness and training for information owners, employees, and a combination of various security monitoring tools. It is key for us to maintain compliance with leading practices for security management for both enterprise and product cyber security.


M7: As a board member of Fidesmo, what are some of the different ways you have tried to achieve the perfect gender balance within the organization?
VE: I recently visited Fidesmo at their offices in Regeringsgatan, Stockholm, and was happy and proud to see the evident diversity in the organization. Talking to Alana Kennett, who has been with the company from its very start says, "When I joined Fidesmo a few years ago, I was the only woman in the company. Since then, women have made up almost 40% of new hires in both tech and non-tech positions. This shows the positive strides Fidesmo has made in attracting and hiring from a more diverse range of people. The company has always been very international and welcoming of different cultures – as we continue to grow, it is important to keep our focus on expanding the backgrounds, cultures, interests and experiences of our future colleagues which will only enrich our internal culture and external business further."

Read More: No backup can land companies in serious trouble, warns Tinesh Chhaya, Founder at Decipher Cyber


It is key for us to maintain compliance with leading practices for security management for both enterprise and product cyber security.

M7: What is your advice to young women stepping into the data industry?
VE: I am a fiercely competitive person, (I am not without fault!). At the gym, I peek at the speedometer on the treadmill beside me and that makes me go faster because I believe can do better! It doesn’t always happen, but it helps me to constantly challenge myself and push the boundaries. I encourage and would advise women in tech and in other industries, to go further, conquer their fears and come out as winners.

ABOUT ZENSEACT

Zenseact's mission is to preserve life by accelerating the transition to zero collisions with the help of self-driving technology. They develop the complete software stack for ADAS and AD, from sensing to actuation. Their focus is to build a single cutting-edge software platform in order to serve various levels of autonomy and offer unequaled scalability at the same time. They operate out of Gothenburg, Sweden and Shanghai, China with approx. 600 employees. Zenseact’s first self-driving deployment will be launched on the next-generation vehicle platform from Volvo Car.

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Logility Announces Garvis’ Acquisition to Enhance AI Forecasting

Logility | September 25, 2023

Logility, Inc., a leader in prescriptive supply chain planning solutions, has recently made a significant move by entering into a definitive agreement to acquire Garvis, an innovative SaaS startup. This strategic agreement, finalized earlier this month, combines the strengths of both companies to introduce a groundbreaking supply chain planning concept, DemandAI+. The industry is set to shift from traditional demand and inventory planning methods towards a faster, more responsive approach with DemandAI+. Piet Buyck, CEO, Garvis, mentioned, Our clients have realized epic results by using AI-driven algorithms and natural language interfaces to gain insights into the peaks and troughs of demand and quickly communicate that knowledge to the rest of the organization. [Source – Business Wire] The results had included a 70% reduction in weekly planning time, a 15-30% decrease in forecast error, and enhanced inventory management, all achieved with remarkably swift implementation times, added Piet. The forward-looking solution seamlessly merges Generative AI with machine learning algorithms, revolutionizing the planning landscape. Planners, executives, and non-planners can now obtain real-time answers to unanticipated questions, facilitating transparency and enabling more informed decision-making while drastically reducing planning time. This strategic alignment positions Logility and Garvis as pioneers in the evolution of supply chain planning, with DemandAI+ as a powerful tool for businesses seeking to stay agile and competitive in today's dynamic market. Integrating DemandAI+ into the Logility Digital Supply Chain Platform is pivotal in planning supply. The acquisition is anticipated to yield substantial benefits, with accretive results expected within 12 months. It solidifies Logility's position as a trailblazer in supply chain planning by harnessing the power of Generative AI, advanced AI-driven algorithms, and machine learning. This comprehensive approach encompasses everything from base demand to promotional lift, causal forecasts, external data, and user insights within a single solution, elevating forecast accuracy and ensuring organizations are well-aligned in today's ever-changing market landscape. With a track record of success in over 70 implementations, clients have experienced the transformative power of DemandAI+ in translating buying behavior, market dynamics, and various events into precise forecasts across products, locations, and customer segments. DemandAI+ empowers companies to respond swiftly to changing conditions, ultimately enhancing forecast accuracy and service levels, even for products with high promotion, strong seasonality, or intermittent demand patterns. About Logility Logility, Inc., a digital sustainable supply chain company, empowers businesses to capitalize on emerging opportunities, swiftly adapt to shifting market dynamics, and enhance the profitability of their intricate global operations. The Logility Digital Supply Chain Platform represents a fusion of cutting-edge artificial intelligence and advanced analytics, facilitating the automation of planning processes, expediting cycle times, heightening precision, optimizing operational efficiency, dissolving organizational silos, and delivering unparalleled transparency. In addition, this SaaS-based platform revolutionizes an array of critical functions, including S&OP, integrated business planning (IBP), demand, inventory, and replenishment planning, global sourcing, quality and compliance management, product life cycle management, supply and inventory optimization, manufacturing planning and scheduling, and retail merchandise planning, assortment, and allocation.

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Supply Chain

Cleo Enhances Ecosystem Integration Platform to Optimize Supply Chain Execution

Cleo | September 27, 2023

Cleo, the pioneer and global leader of the Ecosystem Integration software category and provider of the Cleo Integration Cloud (CIC) platform, today announced availability of multiple new platform innovations designed to help organizations optimize supply chain execution through improved control, automation, and visibility of integrations between their ecosystem and their back-office systems. Cleo President and CEO Mahesh Rajasekharan said, “We’re charting a clear path to frictionless, intelligence-driven ecosystem integration, which will be a cornerstone of our customers’ ability to optimize supply chain execution. CIC 2023 will empower organizations with the insights they need to make better decisions and improve their ecosystem relationships. Our promise to our customers and the market is simple and straightforward: We will continue to push the innovation envelope, with the goal of providing more control to supply chain executives through real-time visibility, automation, AI, and orchestration solutions.” Cleo’s CIC 2023 platform is the company’s most powerful platform release to date and includes multiple enhancements and new functionality to support the design, operation, and management of these ecosystem integrations, including: Improved integration design and deployment capabilities for increased velocity in time to value Enhancements to all Accelerators, which are pre-built, out-of-the-box Order-to-Cash, Procure-to-Pay, Grocery, and Warehousing integrations for automating X12 EDI transactions between a company’s trading partner ecosystem straight into core business applications like Microsoft Dynamics 365 SCM and BC, Oracle NetSuite, SAP S/4HANA Cloud, Shopify, and Amazon Seller Central among others. Ease-of-use updates to several connectors including eBay, Shopify, and Amazon to rapidly build ecosystem integrations. Portfolio expansion for infrastructure and business connectivity with new and enhanced connectors including Amazon, Shopify, Microsoft SharePoint, Google Cloud Storage, and RosettaNet Implementation Framework (RNIF). Increased visibility and control to improve supply chain operations Launched a workload prioritization solution that allows organizations to put business priority first through granular control over business-critical and time-sensitive transactions (by document type or trading partner) that ensure key customer commitments are never missed. Enabled stronger, more informed, and more confident decision-making through flexibly customizable reporting timeframes which promote tighter alignment between reporting needs and business operations Released advanced message search capability to discover messages faster. Enables operations to improve customer experience during troubleshooting and monitoring of ecosystem transactions. Enhanced exception management for faster issue handling and prevention More robust certificate management that translates to proactive measures to ensure seamless business continuity with key generation, certificate generation, and rollover Advanced troubleshooting and granular drill-down capabilities enabling operations teams to reduce error resolution time by up to 20% -- resulting in improved ecosystem relationships. Deeper automation and improved configurability allow integration operations personas to ensure timely delivery of transactions through automatic retries & concurrent sends of errored processes Reimaged integration development experience and usability provides a fresh approach for developers Refreshed user interface of the platform integration development environment, allowing a streamlined experience for self-service API and EDI integration. Redesigned business process development experience streamlines updating and orchestrating of integrations, allowing organizations to quickly implement new integrations and make changes as their business evolves. Extensible integration logic with a full range of custom actions that empowers users to drive efficiency through comprehensive local commands executed at the orchestration level Optimizing supply chain execution requires breaking down functional silos, automating critical, time-sensitive business processes, increasing visibility and insights to make better decisions, and providing every organizational persona with control they need to complete day-to-day operations. The key lies in deploying end-to-end ecosystem integrations that bring together different components of a supply chain into a cohesive and seamless digital backbone. CIC, long recognized as one of the industry’s most powerful cloud integration solutions, is currently used by more than 4,200 logistics, manufacturing, distribution and retail companies throughout the world. About Cleo Integration Cloud Cleo Integration Cloud (CIC) is a cloud-based integration platform, purpose-built to design, build, operate, and optimize critical ecosystem integration processes. The CIC platform brings end-to-end integration visibility across API, MFT, EDI, and non-EDI integrations, giving technical and business users the confidence to rapidly onboard trading partners, enable integration between applications, and accelerate revenue-generating business processes. On the platform, businesses have the choice of self-service, managed services, or a blended approach – ensuring complete flexibility and control over their B2B integration strategy. About Cleo Cleo is an ecosystem integration software company focused on business outcomes, ensuring each customer’s potential is realized by delivering solutions that make it easy to discover and create value through the movement and integration of B2B enterprise data. Cleo gives customers strategic, “outside-in” visibility into the critical end-to-end business flows happening across their ecosystems of partners and customers, marketplaces, and internal cloud and on-premise applications. Our solutions empower teams to drive business agility, accelerate onboarding, facilitate the modernization of key business processes, and capture new revenue streams by reimagining and remastering their digital ecosystem through robust application, B2B, and data integration technologies.

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Supply Chain

Uber Freight doubles down on enterprise technology, unveils next generation product roadmap with AI-powered logistics

Uber Freight | September 29, 2023

Today, during the company's annual customer conference that hosts nearly 300 of the world's largest shippers, Uber Freight announced the most comprehensive evolution of its logistics technologies designed to power the global movement of goods. The news comes nearly two years after the $2.25B acquisition of the market's largest transportation management company Transplace, which partners directly with shippers to manage their logistics networks. Now, with $18B freight under management, the company is releasing for the first time a next generation of products that infuse Uber's advanced technology development capabilities, including AI-powered software. The strategic expansion of the business enabled Uber Freight to build a new kind of logistics company, one uniquely able to offer the kinds of comprehensive, end-to-end enterprise applications and services for the industry in an increasingly complex logistics landscape. "The past couple of years have been transformative for our business, driving significant amounts of resources into delivering the next generation of technologies designed to power the global movement of goods," said Lior Ron, Founder and CEO of Uber Freight. "The focus on developing new enterprise solutions underpins our commitment to our strategic customer base and the industry at large as we drive to be the most comprehensive partner to advance logistics networks." Uber Freight has made a deep investment in technology, with $120M invested since the acquisition that is focused heavily on scaling enterprise applications that span logistics software solutions, generative AI and data-enabled insights tools, as well as innovative capacity and mode expansions. Reimagining logistics management with advanced software Uber Freight is rolling out the most comprehensive update of the widely-used Uber Freight TMS since it was first launched by Transplace in 2005. The Uber Freight TMS is the all-in-one solution for planning, executing, and monitoring complex logistics operations across modes and regions, bringing shippers the time-tested expertise, Uber-grade technology, and high-quality service they need to drive their intelligent logistics forward. Initial upgrades focus on delivering a new standard of visibility, foresight, and control, "Uberizing" modules to promote ease of use and actionable data—all while expanding global, end-to-end shipment visibility across modes including rail, ocean, and air. "When you have a supply chain that's expansive and complex as ours, cutting-edge technology isn't a nice-to-have—it's essential," said Randy Cooper, Director of Transportation at Del Monte Foods. "Our partnership with Uber Freight's managed transportation and innovative technology has become our secret sauce as we serve our customers." Uber Freight is deepening its investment in software solutions with the launch of Uber Freight Exchange, a powerful new tool designed to meet the evolving needs of shippers and carriers by expediting freight procurement cycles and powering rapid shipment execution. Uber Freight Exchange is a neutral platform open to all shippers and carriers—a shipper can utilize Uber Freight Exchange to run auctions with their own carriers, in addition to Uber Freight's network of 100,000 carriers across the US. With integrated communication, simple bid functionality, and historical performance reporting, it enhances operational efficiency, fosters partnerships, and safeguards lane coverage risks in any market conditions. Bringing the power of generative AI and machine learning to enterprise shippers Uber Freight is unveiling Insights AI, a powerful generative-AI-powered insights tool that will transform decision making in logistics and support transportation teams from granular, tactical views to more complex, strategic analyses. Insights AI will leverage LLMs to generate and surface insights from Uber Freight's vast store of transportation data for customers. Uber Freight is also leading the industry in the creation and application of AI and machine learning to drive network optimization and service improvements at scale with several new models rolled out recently, including a sophisticated ETA model, which, when combined with Uber Freight's Probability of Late Arrival (PLA) model, helps to drive automated 'self-healing' workflows to improve shipper service. Expanding dynamic capacity and freight modes, across regions Uber Freight has strategically grown the footprint of the Powerloop program to meet surging client demand for drop and hook and dedicated capacity solutions. The program has expanded operational scope from localized freight within Texas, California and Georgia, to regional and over the road freight stretching across several new states including Arizona, Utah, New Jersey, New York, Arkansas, Minnesota, Wisconsin, Illinois, Indiana, Ohio, Tennessee, Pennsylvania, Virginia, North Carolina, South Carolina, Florida, and Kentucky. Uber Freight continues to gain ground as the most extensive autonomous freight network in North America with active partnerships with the leading developers and dozens of shippers moving autonomous loads on the network daily. In September, the company achieved a milestone of 100k autonomous miles driven with AV carriers on the network. Uber Freight has expanded support across the North American cross-border supply chain. To meet a 20% increase in production from across the customer base, the company now has six cross-border locations between US and Mexico and over 1,000 team members throughout the region to support this tailwind. Uber Freight also shared the extensive progress the business has made since the acquisition, including expanding its connected network of shippers and carriers to one of the largest in the world with 2 million drivers registered since the founding of the company, and dramatically advancing its sustainability impact, with an estimated 2.4 million empty miles eliminated from its network in the past year alone. ABOUT UBER FREIGHT Uber Freight is a market-leading enterprise technology company powering intelligent logistics. With a suite of end-to-end logistics applications, managed services and an expansive carrier network, Uber Freight advances supply chains and moves the world's goods. Today, the company manages over $18 billion of freight and has the largest network of carriers. It is backed by best-in-class investors including Greenbriar Equity Group and partnered with 1 in 3 Fortune 500 companies, including Del Monte Foods, Nestle, Anheuser-Busch InBev and more.

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Zenseact

Zenseact

Zenseact's mission is to preserve life by accelerating the transition to zero collisions with the help of self-driving technology. They develop the complete software stack for ADAS and AD, from sensing to actuation. Their focus is to build a single cutting-edge software platform in order to serve va...

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