The SmartWay Freight Matters
E-commerce, technology acceleration and increasing demand are driving the freight industry to innovate, address changing customer expectations, improve freight productivity and achieve greater supply chain efficiency. To stay ahead, companies are collaborating with logistics service providers and vehicle and equipment manufacturers to invest in solutions that will help move their products and supplies as quickly, safely and efficiently as possible. This one-hour recording provides insights into technology’s growing influence on transportation and the emergence of electric trucks in last mile, less-than-truckload, and long-haul deliveries. It will help you understand the impact of these changes on the efficiency and sustainability of your company’s freight operations, today, and in the future.
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Webinara
Supply Chain Marketing can be a haze of buzzwords, with every company in a crowded space endlessly describing their ‘solution’ and ‘platform’ as the best fit. Throw in expensive Magic Quadrants and Forrester Waves and it can seem even more daunting to get your message out there.That’s where third-party validation via targeted analyst and public relations can help companies form an identity that separates from competitors.Your customers are your biggest assets, with your executives close behind. They should tell your stories, giving prospects scenarios they can identify with, featuring experts with an understanding of both the problems and the solutions. To get these stories and perspectives working for you, you need the ear of influencers, and you’ll need to persuade them. This webinar will offer some advice on how to find those influencers and rally them to your cause, creating a mutually beneficial relationship that provides you air cover to do what you do best: sell.
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Effective analytics adoption is a prerequisite to supply chain digitalization. Yet supply chain analytics success is oftentimes stifled, not by a shortage in data science talent, but by lack of alignment with supply chain priorities and low user adoption. Supply chain organizations struggle to create a balanced supply chain analytics team that satisfies the three pillars of analytics: data science, supply chain expertise and data management. In this complimentary supply chain webinar, supply chain leaders responsible for analytics talent and strategy will learn which roles and skills to pursue to succeed in supply chain analytics.
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Make more informed supply chain decisions with timely freight market insights that help mitigate risks and avoid disruptions. Ask your toughest market questions and find out how to handle even the most challenging, volatile shipping conditions.
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