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Boutique La Vie en Rose implements BlueCherry Product Lifecycle commerce solution

February 13, 2019 / DALE BENTON

The leading lingerie and swimwear retailer in Canada has chosen a unified retail commerce solution to accelerate its digital transformation. Boutique La Vie en Rose has selected the BlueCherry Product Lifecyle Management (PLM) commerce solution, provided by Cegid, CGS and Techni-Connection. The company embarked on a major digital transformation to replace its existing ERP and POS systems, adding a product lifecycle management system and adding merchandise financial planning systems. This is where the company called upon the services of Cegid and CGS for its BlueCherry Enterprise Software and this implementation of the BlueCherry PLM is a testament to these strategic partnerships. BlueCherry PLM is described as a “best-in-class” product lifecycle management solution for apparel fashion, accessories, lifestyle and footwear brands. Through a comprehensive set of tools, Boutique La Vie en Rose will be able to leverage a “broader set of integrated line planning, design, product development, sourcing and production capabilities to meet the demands of today’s rapidly changing marketplace.”